Why we built Trigger Kings the way we did
Every decision in a build has a reason. Here's ours.
The thinking behind the build
Good websites aren't accidents. Every structural decision — the CMS, the deployment pipeline, the design system — was made deliberately.
Speed without compromise
We use Next.js with static generation and Sanity's CDN. Pages load fast, content updates are instant, and the whole thing runs on infrastructure used by some of the biggest sites on the internet.
You stay in control
The CMS is yours. The repo is yours. If you ever want to move on, you take everything with you. No proprietary lock-in, no hostage fees.